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Stocks to Riches: Insights on Investor Behavior - Parag Parikh

Stocks to Riches Parag Parikh was an ace equity investor and founder of PPFAS Mutual Fund (India's leading mutual fund house). His fund has outperformed broader markets for an extended period of time making it one of the most successful fund house of country. The book Stocks to Riches is beginner's guide to stock market, how markets work and how people perceive it to work, behavioral finance, mental models and investor psychology. Mr. Parikh wrote this book in 2005 after the dot com bubble, and Asian economic crisis when the Indian equity market was about to enter a bull run. It is divided into 11 chapters, starting from the basics and gradually moving towards an investor’s behavioral insights.